【本期话题】Key Marketing Questions

市场营销中的五个核心问题
So you started a business. How’s it going? Did you think about marketing when you began planning for your business? Marketing is how you get the word out about your business. Marketing will ultimately determine if you succeed or fail.
So, how can you succeed? What questions should you be asking yourself?

Here are the BIG FIVE!

WHO DO I WANT AS A CUSTOMER?
WHAT IDEAL OUTCOME DO I WANT TO PRODUCE?
WHAT IS MY COMPETITIVE ADVANTAGE?
HOW WILL I PROVE MY CLAIMS?
HOW WILL I CREATE URGENCY FOR THE CUSTOMER?

时刻记住这些问题，有助你制定合理有效的作战计划【更多故事尽在TalkOnline】

当你开展业务，市场营销将最终决定你的成败与否
问问你自己，你是否知道客户需要什么？
你是否对自身的优势与潜在在客户群有着清醒的认识？
你们产品定位产品所针对的年龄层是那些？

让我们看看文章怎么说

WHO DO I WANT AS A CUSTOMER?
Let’s say you were trying to sell a video game. To effectively sell a video game to a fifteen year old requires an entirely different conversation than selling the same item to his mother. To be successful in marketing, you must segment your possible customers into different groups who share common concerns. If your product could be sold to a fifteen year old or a 40 year old, you’d better decide who you are going to focus your marketing efforts upon for the greatest success.

我们就从在这里说起，假设现在你要去卖家用游戏，想要有效的对一个15岁的小男孩展开销售攻势和想要把游戏卖给他的妈妈所需要的谈话技巧是完全两码事。
想要在市场营销中取得成功，，你必须把和你达成共识的潜在客户分成不同的群体。
假如你的产品针对的年龄层是15岁和40岁，定夺集中针对的群体以便取得更大的收益

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